For every vehicle that comes into your workshop, there is the opportunity to sell a 1 litre top-up pack of oil, generating customers' trust in purchasing the right oil for their car...
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Castrol branded consumables - such as seat covers, floor mats, key tags, service reminder stickers and overalls - all cost money. But not if you purchase through Race...
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Castrol branded materials help to grab consumers' attention, providing them with the brand's key messages and promoting your association with a premium brand....
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Welcome to the Castrol Knowledge Centre
Race have created the Castrol Knowledge Centre to demonstrate the support you need to assist your business growth and make you stand out from the crowd. Once you register, you will have full access to your Castrol Incentive Plus points and be able to view merchandise and consumables such as seat covers, floor mats and overalls that you can purchase through your reward points - all online.
For valued Castrol customers, we offer free online lubricants and sales training, 'Castrol Winning Tactics'. This is great for new starters, face to face selling skills, meet and greet etc. It is in modular format so you can pop in and out of it as you have time. Trust Castrol to offer you their endorsement on advertising templates giving your business the right messages such as 'Trust', 'Local', 'Service' and 'Value'.